All Posts

14 min read

9 concepts for success in P2P fundraising, and 4 things to avoid

Posted by Jesper Juul Jensen in August 26, 2019

When an organisation signs up for a BetterNow solution, we are often asked for tips and ideas on how to get started with P2P fundraising. This is the long version of our answer.

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3 min read

Live streaming and fundraising

Posted by Jesper Juul Jensen in May 27, 2019

In recent years we have definitely established that live streaming, gaming and fundraising all belong together.

Essentially this is what peer-to-peer fundraising is all about. It is close communities getting together to support a cause. It is the live streamer who initiates action within their co

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6 min read

Facebook Fundraising and White Label Solutions – A FAQ

Posted by Jesper Juul Jensen in April 3, 2019

The growth of Facebook fundraisers have been explosive, and seeing the wave of donations being made is amazing. The extremely easy call to action and encouraging all users to create fundraisers in advance of their birthdays is a tremendous powerful force. Facebook leveraging their data for good have

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2 min read

Our new payment infrastructure

Posted by Jesper Juul Jensen in October 30, 2018

BetterNow is currently undergoing one of the biggest transformations in our lifetime. We have re-designed and re-build our entire payment infrastructure, and we are currently rolling the new . set-up out to all our customers.

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How to test your donor and fundraiser stewardship journeys

Posted by Jesper Juul Jensen in October 17, 2018

Automating your donor and fundraiser stewardship journeys is scary. Errors can be tremendously bad for your reputation and supporter relations.

Therefore testing is of utmost importance. In our experience, all automated email journeys will have an error somewhere.

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4 min read

Live streaming, WhatsApp and new automated emails

Posted by Jesper Juul Jensen in June 19, 2018

This is a roundup of some smaller updates to BetterNow over the last many months. It includes information live streaming, Whatsapp, Facebook Live, email journeys, design changes and analytics. If you are using BetterNow, you might have come across many of these features already.

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Crowdfunding Charities and Public Goods

Posted by Jesper Juul Jensen in February 12, 2018

Crowdfunding has the potential to make the world more generous by increasing donation sizes and people\’s likelihood to donate. In this blog post, I will explain the theoretical background for this – without being too detailed with the economics and give you some clarifying examples to illustrate th

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4 min read

Sponsorships in Peer-to-Peer fundraising, Cases and Inspiration.

Posted by Jesper Juul Jensen in January 5, 2018

With sponsorable fundraisers, we have tried to innovate on the very basic setup of peer-to-peer fundraising. Instead of asking for donations, fundraisers ask for sponsorships directly tied to their activity.

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5 min read

4 Actions to Turn New Supporters from Community Fundraising into Lifel...

Posted by Jesper Juul Jensen in December 5, 2017

Supporters who are introduced to you through a friend needs a special approach. Here are four recommendations on how to get a new supporter from community fundraising, who just made a donation to your charity through a friend, to become a dedicated supporter.

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4 min read

How BetterNow Went From Being a Platform to Making White Label Solutio...

Posted by Jesper Juul Jensen in October 18, 2017

BetterNow became Scandinavia\’s largest giving platform in less than two years. Then we learned that we could help charities fundraise more by making white label fundraising solutions.

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