Activate your supporters with a P2P fundraising platform built for the Nordics — with native Swish integration and Swedish tax deduction support.
Demo vereinbaren
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BetterNow is a Nordic P2P fundraising platform used by 8 of the top 10 Swedish charities . BetterNow is a long-time sponsor of Insamlingsforum, have been active in Sweden since 2012 and is an offcial Swish partner.
Demo vereinbaren
Support your donors with the payment methods they prefer and seamless tax deduction reporting.
Everything you need to run successful P2P fundraising campaigns in Sweden.
Fully customisable P2P fundraising pages that match your brand. Add your colours, fonts, imagery, and Swedish-language content so your supporters stay on your platform — not a third-party site.
As an official Swish partner, BetterNow provides a native integration — not a third-party workaround. Every fundraiser gets a unique Swish QR code they can share at events, on social media, or in print. Donors authenticate with BankID and pay in seconds.
Personalised, automated email journeys guide your fundraisers through milestones and nudge them when activity slows. Built-in tips and a recommendation engine help each fundraiser reach their goal — without manual effort from your team.
Data from Swedish P2P fundraising campaigns on BetterNow. Incluedes fundraisers with zero donations and based on 2022-2026 data.
This is average fundraised per fundraiser. This is the key metric to optimise for in P2P fundraising.
Donations for P2P fundaisers tend to be on the higher end, but vary a lot depending on the campaign and type of P2P fundraiser.
The broad average. This of course depends on your charity size and existing donor base. Smaller charities will raise less and reverse.
Swedish charities use BetterNow for a wide range of P2P fundraising campaigns.
„BetterNow hilft uns, sowohl Einzelpersonen als auch Unternehmen für Peer-to-Peer-Fundraising zu begeistern.
Die automatisierten E-Mails bedeuten, dass wir die Spendensammler nicht ständig begleiten müssen und die Einrichtung reibungslos und mit geringem Aufwand für uns abläuft.“
Operation Smile Sverige
„BetterNow ist ein großartiger Partner für uns. Der Support ist schnell, zuverlässig und immer bereit, bei neuen Ideen und Projekten zu helfen.
Am wichtigsten ist jedoch, dass unsere Unterstützer die Lösung gern nutzen und sie als einfach empfinden, wenn sie Spenden sammeln.“
Min Stora Dag
"BetterNow was the perfect solution for our P2P fundraising.
Keeping supporters on our own platform is important, as it helps us build a long term relation with donors from their very first contact with us.
The solution works smoothly, and support is alway fast and helpful."
Läkare utan Gränser
"In-memory fundraising is an important fundraising channel for the Danish Heart Association.
BetterNow's solution is suitable for this sensitive occasion and still helps provide our supporters with an engaging fundraising experience."
Hjerteforeningen
“BetterNow helps us engage both individuals and companies in P2P fundraising.
The automated emails mean we don't have to hand-hold the fundraisers and make the setup run smoothly without heavy involvement from our side."
Operation Smile Sverige
“Getting started with BetterNow was really easy.
We got all the help and support we needed and was up and running with our new white label site in just a week.
Our supporters love how easy it is to set up a fundraising page.”
Spädbarnsfonden
"BetterNow was the perfect solution for our P2P fundraising.
Keeping supporters on our own platform is important, as it helps us build a long term relation with donors from their very first contact with us.
The solution works smoothly, and support is alway fast and helpful."
Läkare utan Gränser
"BetterNow is a great partner to us. Fast and responsive support and always happy to help out with new ideas and projects.
Most importantly however, it is a solution that our supporters like and find easy to use when they fundraise"
Min Stora Dag
Beim Peer-to-Peer-Fundraising werden Ihre Unterstützer selbst zu Botschaftern Ihrer Organisation. Mit ihren persönlichen Geschichten setzen sie sich für Ihre Sache ein und sammeln Spenden in ihrem eigenen Netzwerk.
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Hier werfen wir einen Blick auf das oft ungenutzte Potenzial von P2P-Spendern. Wenn man sie richtig versteht, können sie eine wertvolle Grundlage für dein regelmäßiges Spendenprogramm sein. Dieser Leitfaden zeigt dir, wie du dieses Potenzial nutzen kannst.
Crowdfunding wird häufig mit Peer-to-Peer-Fundraising verwechselt. Die Begriffe werden oft austauschbar verwendet, obwohl sie unterschiedliche Ansätze beschreiben. Dieser Beitrag erklärt die Unterschiede und zeigt, wann es sinnvoll ist, welche Form einzusetzen.
