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Latest blog

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P2P Fundraising
May 30, 2024

The complete guide to creating a communication plan for P2P fundraising [with examples]

Jesper Juul Jensen
CEO

This guide will help you understand why people choose to fundraise, what barriers they face, and how to create a comprehensive communication plan to support them.

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Crowdfunding
December 22, 2021
The difference between Crowdfunding and P2P Fundraising

Crowdfunding is often confused with Peer-to-Peer Fundraising. The concepts are often used interchangeably, with one term being used instead of the other. This is an attempt at clarifying what the differences are and in what situations it makes sense to leverage each type.

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P2P Fundraising
November 29, 2021
Forecasting P2P fundraising income

Your complete guide for forecasting P2P fundraising income and how to avoid some common pitfalls.

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P2P Fundraising
October 28, 2021
P2P Fundraising Seasonality

Seasonality is substantial in P2P fundraising. We take a look at how P2P fundraising varies across the year.

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Company News
September 29, 2021
How we built a machine learning model

How do you develop and successfully implement a machine learning model as a small company with minimal resources? This is the story of how BetterNow developed and implemented a machine learning model - 'The Fundraiser Coach' - which helps P2P fundraisers do their very best.

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P2P Fundraising
September 16, 2021
Birthday P2P fundraising campaign recipe

Your cheat sheet and recipe for how to conduct an ongoing birthday P2P fundraising campaign. A few hours of setting up the automation will create a campaign that generates returns for many years.

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