Learn how to launch and scale DIY peer-to-peer fundraising. A complete guide to supporter-led campaigns that engage, inspire, and grow income.

Understanding how donor inspiration works could help charities design smarter campaigns, recruit better fundraisers, and increase giving. This blog looks at new research on donor inspiration in P2P fundraising and breaks down what it means for practitioners.

New research reveals exactly which actions and traits make corporate–charity peer fundraisers succeed – and how BetterNow’s own data and AI Fundraiser Coach can help you apply them.

Follow this guide, and you’ll launch your P2P program with confidence and a solid foundation for long-term success.

This post answers a common question: how much time and effort does it take to implement BetterNow? We’ll walk you through the full onboarding process—including timelines, required tasks, optional integrations, and what to expect after you go live.