P2P fundraising meets pledge fundraising. We call it sponsored fundraisers and its a fully automated pledge drive setup for P2P fundraising.
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P2P fundraisers raise more when they collect pledges. Making the ask to friends and family is less daunting when it is connected to the activity they do, whether it running, biking or any other activity.
The result, campaigns raise 45% more!
Pledge fundraising offers unique advantages that drive larger donations, and boost fundraiser motivation for lasting engagement
With our sponsored fundraisers, P2P pledge fundraising gives a smooth experience for both fundraisers and donors.
The fundraiser shares the fundraising page and asks for pledges/sponsorships.
Donors make the pledge by entering payment information and the rate of the pledge. Those who are uncomfortable making a pledge can opt to donate instead.
After the fundraiser has registered activity on the platform, donors are charged. If cards are rejected, donors are asked to update their payment information.
Pledge fundraising software that fits any campaign
Fundraisers can be create automatically at campaign signup - and donor data flows freely from your event fundraising software to your CRM.
Donations stemming form donation pledges in the form of sponsorships is on average 119% larger and campaigns using sponsorships raise 45% more than those that don't.
Read the analysis behind the numbers.
Read two cases for how pledges and P2P fundraising can work together and get more inspirations for other type of campaigns.
“BetterNow helps us engage both individuals and companies in P2P fundraising.
The automated emails mean we don't have to hand-hold the fundraisers and make the setup run smoothly without heavy involvement from our side."
Operation Smile Sverige
“Getting started with BetterNow was really easy.
We got all the help and support we needed and was up and running with our new white label site in just a week.
Our supporters love how easy it is to set up a fundraising page.”
Spädbarnsfonden
"BetterNow was the perfect solution for our P2P fundraising.
Keeping supporters on our own platform is important, as it helps us build a long term relation with donors from their very first contact with us.
The solution works smoothly, and support is alway fast and helpful."
Läkare utan Gränser
"BetterNow is a great partner to us. Fast and responsive support and always happy to help out with new ideas and projects.
Most importantly however, it is a solution that our supporters like and find easy to use when they fundraise"
Min Stora Dag
"In-memory fundraising is an important fundraising channel for the Danish Heart Association.
BetterNow's solution is suitable for this sensitive occasion and still helps provide our supporters with an engaging fundraising experience."
Hjerteforeningen
“It is important for us that we can customise the messages and text when we engage our supporters in in-memory fundraising.
This and the highly responsive support are some of the reasons we work with BetterNow”
Alzheimerforeningen
“BetterNow helps us engage both individuals and companies in P2P fundraising.
The automated emails mean we don't have to hand-hold the fundraisers and make the setup run smoothly without heavy involvement from our side."
Operation Smile Sverige
“Getting started with BetterNow was really easy.
We got all the help and support we needed and was up and running with our new white label site in just a week.
Our supporters love how easy it is to set up a fundraising page.”
Spädbarnsfonden
"BetterNow was the perfect solution for our P2P fundraising.
Keeping supporters on our own platform is important, as it helps us build a long term relation with donors from their very first contact with us.
The solution works smoothly, and support is alway fast and helpful."
Läkare utan Gränser
"BetterNow is a great partner to us. Fast and responsive support and always happy to help out with new ideas and projects.
Most importantly however, it is a solution that our supporters like and find easy to use when they fundraise"
Min Stora Dag
We have collected all the resources that you need to conduct an amazing P2P fundraising event
